In this episode we talk about shifting your customers’ thoughts. Way too often – whether you’re a budding or seasoned entrepreneur – we try to re-invent the wheel. And yes, that’s also happening to successful serial entrepreneurs.
We have this one particular idea for an app or for a product that gets us excited and, let’s be honest, we picture how thousands or even millions of people are using it, changing lives and making us rich along the way.Yet, your chances of success are way higher if you really focus on your customer and their experience with your products and business, rather than cracking your head around ideas that may or may not work.
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